On Oct.14, mobile TV trial broadcasting in Line 13 turned out success. Cai Fuchao, standing member of CPC Beijing Municipal Committee and Director of Publicity Department, and relevant leaders attended the trial broadcasting ceremony, and took the subway to watch the subway mobile TV programs on show. Wang Dexing, secretary and board chairman of Beijing Subway, and other leaders delivered speeches at the ceremony. The ceremony was chaired by Xie Zhengguang, General Manager of the Company.  

Beijing subway mobile TV was launched jointly by Beijing All Media and Culture Group (BAMC) and Beijing Subway. It is said that subway mobile TV will broadcast rich programs in news, finance, and entertainment, and meanwhile, in combination of the information-based Beijing subway construction, it will broadcast the latest weather forecast, trip guidance, system broadcasting, safety warning, and other synthetic information so as to provide rich and detailed information feast for subway passengers.  

The successful trial broadcasting of subway mobile TV has explored new field for the news publicity and urban public service in the new situation. It enriches the trip of residents, and it will become a new carrier for government and people to communicate with each other, a new window to exhibit capital image to the outside, and a new platform to improve urban information service system. Meanwhile, as the new application of digital technology in media field, subway mobile TV displays the profound connotation of treasure up  Olympics and technology-based Olympics.  

After the successful trial broadcasting, BAMC and Beijing Subway will make positive efforts to conduct technical test on covering subway and accessing to underground so as to lay a solid foundation for the all-round opening of subway mobile TV.